1 - Start with your Google My Business (GMB) Presence

The reality for most people nowadays is to use the Internet to meet their needs, and Google will always be a staple in that process. That’s why you should build your GMB profile to ensure that you can easily attract prospective customers from search results. It’s like a way for Google to favor your business compared to those just getting started on their online presence. 

Your GMB account is also an opportunity for you to get your business easily verified and contactable through the Internet. That is because you post your business name, address, phone number, business website details, and other crucial business information on your GMB profile. You can also make your GMB presence more useful by adding high-quality images that are attention-grabbing for search engine users. 



Now, you may think that uploading business information on GMB is tedious because your small business may have multiple business locations, website domains, and other information that can get confusing. Fortunately, you can quickly learn how to use a bulk upload spreadsheet to upload all this essential information to GMB in one fell swoop. 

2 - Create Practical, SEO-friendly content targeted to your local niche market

The Internet is a place to find valuable information online, but very rarely do we see small businesses utilizing this lucrative opportunity on their websites. It is also a chance to differentiate your small business from your competitors by targeting your local niche market. 

For example, let’s say you are a pet lover in New York who wants to design a dedicated website for cats, but you don’t have website design experience and the patience to learn it yourself. You can type in the following searches into Google: web design new york and web design company NYC. Having these targeted keywords in your website’s written content and incorporating other local information can enable you to reach your business’s target market as a website design agency.

If you want to learn more about the similar wonders of SEO and other ways to incorporate localization into your website, you can read our blog at The Stack Group. You can also sign up for our free website audit to help you take advantage of search engine algorithms. 

3 - Ensure Your Business Information is Accurate Across all Major Sites

Incorrect information can harm your business.  Google likes to see unified information about your company and wrong phone numbers, emails, business name and other issues can cause major problems.  Fortunately there are easy ways to fix these issues from 1 time manual citations to creating a subscription to programs that continuously update your business information across 100's of sites. 

We can run a free citation scan for you - simply email us at support@thestackgrp.com.  We offer our citation scans free and can help you update your citations as well as create new citations. 

Optimization Your Local SEO To Gain A Competitive Edge

Mastering your local SEO for your business website can provide you a competitive edge among your local and global competitors. It’s a way for you to gain reliable customer support and increase profits. You just need to find the best small business SEO services to ensure that you can maintain your presence in your niche market. 

Consider all the formerly mentioned local SEO tips and become familiar with other online techniques to promote your products and services online. 

About The Stack Group

The Stack Group can provide you with the best small business SEO, social media management, and web design services to create a robust online presence. We are committed to providing you with industry-leading designs and solutions to ensure that you can dominate your niche market and beyond. Consult with us today to stay ahead of your competition and grow your business quickly through sales and customer reach.